Project C.A.T. is a major corporate initiative for Discovery. Informed by CEO David Zaslav’s desire to make a profound difference in improving the situation of wild tigers in the world, Discovery developed this initiative with the World Wildlife Federation to preserve and monitor 2 million acres of land in the Bhutan to keep the area…
Category: web
Tigerpedia
To help promote ProjectCAT, Animal Planet wanted to launch a site all about tigers and the threats they face. This site was developed within AnimalPlanet.com’s custom CMS system (based on WordPress) and was meant to accommodate many kinds of content – from photo galleries to articles to videos. I worked on wire framing, designing and…
All About Sharks
Sharkopedia is a shark encyclopedia for fans of sharks and Shark Week on Discovery. Launched in 2014, the site met a frequently audience requested need for more in-depth information on sharks. Filled with engaging information about shark battles, conservation, and plenty of pop culture, Sharkopedia was intended to cover literally everything from the world of…
Manhunt: Timeline
An interactive timeline outlining the history of Ted Kuzcynski, the Unabomber. The design of this site drew a lot of inspiration from the key art for the show with textures from Kuzcynski’s writing and period typefaces including an old school typewriter font similar to the bomber’s typewriter. Highly interactive, we needed to provide a quick…
Seeker Concepts
Concepts for seeker.com, one of Discovery’s digital content outlets geared to a younger niche audience. Designed to be sticky, colorful and in line with seeker’s strong brand identity.
Puppy Bowl Fantasy Draft
One of Animal Planet’s tent poles every year, we were responsible for designing the Fantasy Draft. Users pick puppies to be on their “team” and watch the game to see how they do.
The National Zoo: Migratory Birds
In 2017, we worked with the National Zoo as part of Discovery’s Creative Change marathon, an initiative where employees volunteer hours to help out non-profits with professional work. The zoo’s bird house was closing for a 2-year renovation, and the were looking for a way to inform the public about what was happening and to…